Wednesday, May 25, 2016

What's Going On Wednesday: May 25, 2016

May is quickly slipping away, and we are excited for what summertime brings with it. We've had a successful spring season at the ACA with many fun events, promotions, meetings and new faces in the office, but it's time to light up the grill and take in the Alabama heat for an exciting few months ahead.

Before we get into June, though, we've got to wrap up May! These past couple of weeks have been a great time for your state staff to play catch up and do a little housekeeping after several busy months. This week is no exception, but we're still here promoting beef, recruiting members and keeping our eye on the state cattle industry. Keep reading to find out what's going on around the ACA this week.



Membership

The membership number of the day is 10,758 members of the ACA, but we've got a deal that non-renews just can't pass up. Renew now through June 1 and be sure to include your email address in the contact information. We will host a drawing for our newest renewal memberships on June 8th for a $500 beef certificate. Yes, if you renew for only $50 today, you could get $500 back! That's a deal! 

If you aren't sure if you've renewed or not, you'll know soon. Membership Coordinator Sara Goen is working on getting statements out to those who have not yet renewed.

Don't forget our John Deere Gator drawing sponsored by John Deere, SunSouth, Tri-Green Equipment and Snead Ag. For every new member you recruit, your name and the new member's name will go in the drawing. ACA members also have the opportunity to purchase more chances to win by calling ACA at 334-265-1867.



Make Way for Madison

It comes as no surprise to us that the 10th annual AJCA Round-Up is in great hands with summer intern and Round-Up organizer Madison Tew. After only a week in the office, she's really hit the ground running and making way to a great Round-Up. 
AJCA Directors meet in the ACA
Board Room about the upcoming
10th annual Round-Up.

This week alone, she's already met with State Veterinarian Dr. Tony Frazier and Garrett Coliseum staff to discuss registration and identification rules as well as the layout and venue expectations for this year's show. If that's not enough, she also met with a few of the AJCA Directors Tuesday afternoon to review Round-Up rules, discuss ideas for awards and got some information from them to use on social media throughout this summer. Madison will put the final touches on the rules and start ordering awards today. 

The theme of this year's Round-Up is "It's A Winning Tradition" in honor of the show's tenth anniversary year. Join us July 21-24 at Garrett Coliseum in Montgomery to support the future of Alabama's livestock industry. If you're interested in getting involved, sponsoring the event or have any questions, contact Madison Tew by email or by calling (334) 265-1867. 

More information on the show will be available June 1 at BamaBeef.org. 



Beef for Father's Day

Today, the Alabama CattleWomen's Association leadership team will be joining the ACA staff at the Capitol for a "Beef for Father's Day" Proclamation signing. Gov. Robert Bentley will sign off that beef is the official meat of this upcoming Father's Day and will be presented with a platter of ribeye steaks. 



Memorial Day Ahead

Before we start celebrating Father's Day, though, we've got an important holiday coming up this weekend! The ACA office will be closed Monday, May 30 in recognition of the Memorial Day holiday. We would like to extend our thoughts and gratitude to all who mourn the loss of a loved one on foreign soil protecting American's rights.  

On the lighter side of the upcoming weekend, it's a great time for beef producers because Memorial Day weekend is the [unofficial] kickoff to summertime grilling and is the hamburger grilling holiday of the year. What will you have on the grill this weekend?
If you need some help with recipes, we've got one here you've got to try! Spicy Cheeseburger Sliders (We suggest closing them in on a delicous King's Hawaiian Roll! That's our secret to make this recipe over-the-top delicious!) 




Bama's Best Beef Final Four Announced

The two finalists for the Bama's Best Beef spring promotion have been announced! Congratulations to West End Grill of Hunstville and Deano's Grill of Jacksonville! These two are now battling it out in a Facebook photo LIKE challenge for the title of Bama's Best Beef, and right now, West End Grill's "Tot Roast" is taking the lead. 

These restaurants aren't the only ones seeing benefits from this promotion. The Alabama Cattlemen's Facebook page has gained over 300 new likes and are reaching over 100,000 people weekly at a very low advertising cost!  This is great news and encouraging to see all the positive comments about our favorite protein, beef! 

Check out the Alabama Cattlemen's Association Facebook page to participate in the contest. Find the first post on our page and LIKE the picture that looks and sounds the tastiest to you! The winner will be determined Friday evening and will later be presented with a plaque, yearlong bragging rights and an on-site media conference!

Best of luck! Check out these mouthwatering finalists: 

West End Grill's "Tot Roast"
2016 Bama's Best Beef Finalist
Deano's Grill's "Deano Burger"
2016 Bama's Best Beef Finalist



Social Media Alert!

Every December, Dr. Billy Powell meets with ACA staff for a year-end review and to set goals for the year ahead. ACA's Director of Social Media and Communications Kayla Greer set a goal last December to get the Facebook page followership to at least 8,000 "likes" by Dec. 2016. 

Well, it's an exciting day at the ACA because that goal has been reached seven months ahead of schedule! This is great news as we have the ability to tell our cattlemen's beef stories and promote beef products to over 8,000 people daily! Thanks to all who have interacted on the Facebook page- keep up the good work! Now, on to 9,000...



A Busy June Outlook

We have a busy June calendar ahead. Just to keep you informed about where you can find ACA leadership and staff, here's a list:
  • June 8-9: State FFA Convention 
    • The FFA Wall of Honor Luncheon will be hosted in the Cattlemen’s Building and Dr. Billy Powell, treasurer of Alabama FFA Foundation, is working to prepare financials for upcoming Board meeting. 
  • The ACA is sponsoring the Ag County Agents statewide meeting in Guntersville.
  • ACA is a sponsoring and Dr. Powell will be speaking at the Southern Ag Commissioners Conference in Point Clear. 
  • Lastly, a final agenda for a joint meeting of the Alabama Cattlemen’s’ Foundations and ACA Executive Committee is being completed. This meeting will be held at Central Alabama Sysco in Calera. 


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