Let Folk's Know You're "Riding for the Brand"

Recently, ACA completed work on a Strategic Plan that sets the course of the association for the next several years. The plan was developed by a group of volunteer leaders, the Strategic Plan Task Force, who's mission it was to grow the influence of the association and also plan for its long-term stability.

One of these members of the Strategic Plan Task Force, Charles Kelly of Talladega County, was adamant during discussions that county leaders, whether they're officers or not, have the ability to drive participation and excitement in the association. Charles, you hit the nail on the head.

Check out the video below to see an example of how we're all capable of doing just that.

To talk with Charles (and find out how many takes this video took), visit him by clicking here.

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