Thursday, September 16, 2010

"It ain't braggin' if you can do it" - Dizzy Dean

Since 1994, the Cullman County Cattlemen's Association has served more than 22 tons of ribeye steaks; 22.175 to be exact. That's the running total of a bi-annual steak sandwich sale in which members of the county's cattlemen's association cook and sell sandwiches with the primary purpose to promote beef and encourage hungry consumers to eat more of it.


The head wrangler and chief historian of this effort is Edwin Calvert of Cullman. Along with a small army of volunteers, this promotion effort grew from two small grills working off the back of two pick-up trucks in September of 1994 to a well-oiled machine churning out demand-building meals over an open charcoal fire.

Their first stab at the 2-day steak sandwich sale saw 1800 steaks leave the grill to be devoured by eager patrons. The most recent event, held the weekend of September 4th, required 5,192 steaks to get the job done. Since 2005, the cooking team averages 359 steaks per hour on Fridays and 333 steaks per hour on Saturdays. In total, they've used 132,619 steaks for these sandwich sales and when you factor in their annual meetings since '94, the cattlemen in Cullman County have used over thirty and a half tons of ribeye steaks.

No, it's not bragging in Cullman County. Our hat goes off to Edwin Calvert and the hard working volunteers from the Cullman County Cattlemen's Association and the Cullman County Cattle Women's Association.

1 comment:

  1. I remember when the count board of directors voted to try this project. I was sitting by the late James "Kingfish" King. I told him that nobody in Cullman County was going to pay $3.50 for a sandwich of any kind....certainly not right there in Hardee's back yard. Morale to this story: Never take business advice from Terry Slaten. I cannot say enough good about Edwin Calvert.

    ReplyDelete